Anti-smoking social ad

I’ve been busy with my homework recently. The task was to create a social ad – a poster. All the anti–smoking stuff you see on the streets these days is way too much straightforward. I’ve decided to look at this problem from a bit different angle. Here’s what I came up with:


Sketch of the idea:

First rendering:

Trying with the real package:

Cleaning up:


In my fridge:

  1. Precious!

    Comment by Bicho da Seda on September 26, 2011 at 2:52 am

  2. oppa!

    Comment by Andrey on September 26, 2011 at 4:47 am